Our Values at NutritionFacts.org
Mission Statement
Our mission is to improve public health by providing the latest in evidence-based nutrition and lifestyle medicine research in an accessible format to enable individuals to make informed dietary and lifestyle choices.
Vision Statement
As NutritionFacts.org becomes the go-to resource—the “WebMD” of nutrition—everyone will be able to make informed dietary and lifestyle choices based on the best available scientific evidence.
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Evidence-based
Sound scientific research published in peer-reviewed medical journals forms the foundation of our content.
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Free
All of the information we offer will always be provided to the public at no cost.
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Non-commercial
We do not accept any advertisements or corporate sponsorships, do not sell any supplements or gadgets, and donate to charity all of the money received from speaking engagements, honoraria, and book and DVD sales.
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Accountable
All sources are cited and directly displayed whenever possible.
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Authentic
Our message comes from a place of honesty and integrity. We want everyone to have access to the most accurate evidence-based information so they are able to make better dietary and lifestyle choices for themselves and their families.
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Accessible
Content is presented in a way easily understood by the general public.
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Inclusive
We aim to continuously foster a diverse, supportive, equitable, and globally-inclusive environment for staff, volunteers, and the public.